Annual Report 2009
- CEO comments
- Events during the year
- This is Precise Biometrics
- History
- Technology and solutions
- Geographical markets
- Market segments
- Customers
- Voices from the industry
- Employees
- Sustainability
- The share and shareholders
- Risks
- Five-year review
- Key ratios
- Administration report
- Financial Reports
- Assurance
- Audit report
- Corporate governance report
- Board of Directors
- Management
- Auditors
- FInancial glossary
- Shareholder information
- Contact
Financial Reports
Note 3
Segment information
Operating segments are reported in a manner consistent with the internal reporting provided to management, including the President.
The management team mainly assesses the business from a geographical perspective but also from a product perspective. The geographic markets areas that are followed up are North America, Europe, Middle East and Africa, Asia, Latin America and Other. Types of products that are followed up are hardware, services and licenses. The management team assesses operating segments based on operating profit.
Transfer pricing between the parent company and foreign subsidiaries is based on the Transactional Net Margin Method and the level of profit as Return on Sales, which for 2009 amounted to 5%. Internal sales are mainly between Europe and North America. Internal sales in Sweden are subject to market conditions.
The segment information, concerning the segments for which information should be provided, submitted to management for 2009 is as follows:
Unallocated earnings reconciled with operating profit/loss:
Unallocated assets reconciled with total assets:
Unallocated liabilities reconciled with total liabilities:
Breakdown of sales by product type as follows:
The company’s head office is situated in Lund. Sales to external customers in Sweden amount to SEK 7.3 million (13.5) and sales to external customers in other countries amount to SEK 61.4 million (32.4), of which sales in North America SEK 38.1 million (11.1). Parent revenues from customers in Sweden total SEK 3.2 million (2.9) and revenues from customers in other countries total SEK 54.2 million (27.9), of which revenues from North America SEK 32.7 million (9.8).
